Generator installer marketing and lead generation

Be easier to find while homeowners are planning a complete standby-generator installation.

Generator installer marketing should sell the complete installation, not just the equipment. REFRDAI builds a separate website your company owns alongside its current site, helping homeowners understand the installed system and request a property consultation before they focus only on equipment price.

REFRDAI does not guarantee storm demand, rankings, consultations, installations, sales, or revenue.

One primary installation serviceFocus on complete permanent standby installation instead of a catch-all electrical page.
Useful pages before the installation consultationGive homeowners clear information about the property and installation questions to discuss with your company.
One website your company ownsThe new territory website runs alongside your current site.

The complete installation

Explain the installed system, not just the box.

Useful pages answer the questions that lead to a property review without selecting equipment or giving electrical, fuel, placement, or code advice online.

Loads

What needs backup power?

Prepare for a professional conversation about essential circuits, selected loads, and broader coverage.

Fuel

What fuel is available?

Explain why fuel planning and qualified providers may be part of the installed scope.

Placement

What must the property support?

Access, utilities, noise, exhaust, clearances, equipment location, and local rules can affect the project.

The final system must be based on the actual property and qualified local work. A generic house-size chart is not a substitute for load evaluation or site assessment.

Different starting points

Homeowners reach the decision for different reasons.

Advance planner

Planning before backup power is urgent

Wants a system in place before work, travel, medical, weather, or household needs make an outage harder to manage.

Recent outage

Ready to understand the complete project

Has a clear reason to act but still needs a property consultation rather than a rushed equipment recommendation.

Replacement

Existing equipment changes the scope

Transfer hardware, fuel, monitoring, equipment age, and service history may all matter.

What REFRDAI builds

Give every approved town a useful installation path.

Each town receives one main page explaining the complete installation plus two original pages answering different buyer questions.

  • How the property consultation begins and what the installer needs.
  • Loads, fuel, placement, access, permits, and coordination.
  • Transfer equipment, qualified trades, startup, testing, handoff, and future service.
  • Current local details only when they are verified and supported.

Clear investment

Know the full initial price before you book.

The customer-owned territory website costs $3,400.

One-time initial build
$3,400 total

One primary standby-generator service, one agreed 30-mile radius, and every eligible approved community, up to 100.

$1,700To begin production
$1,700After staging approval, before launch

REFRDAI pays for the domain’s first year and transfers it after launch and cleared final payment as soon as the registrar permits. Managed hosting under normal usage is included.

Optional after the first year

$495 Territory Continuity Review

Includes the applicable domain renewal for that term and may renew territory protection after a scope and conflict review plus written renewal. If declined, you keep the site and domain, protection expires, and you pay the registrar directly for future renewal.

Separate and never automatic

Possible $500 monthly expansion

May be offered around month three only when enough usable search-performance data exists. It is optional and never starts automatically.

Questions before the review

Standby-Generator Installers questions

Clear answers before you decide whether the first build fits.

Is this for portable-generator sales?

No. This page is for complete permanently installed standby systems unless a different primary service is separately approved.

Will the website recommend generator size?

No. Qualified professionals must evaluate the actual property, loads, fuel, equipment, and local requirements.

Can the website feature brands and dealer status?

Yes, only when the information is current, verified, and approved for public use.

Does my company own the website?

Yes. You own and keep the completed site even if you decline optional annual territory protection.

Are standby installations guaranteed?

No. REFRDAI does not guarantee indexing, rankings, consultations, installations, sales, or revenue.

Is managed hosting included?

Yes, under normal usage. Unlimited hosting is not promised.

Does submitting the form enroll me in anything?

No. It requests a free review only. It does not authorize a purchase, automatic outreach, or enrollment.

Free 15-minute review

Which towns do you want more complete standby-installation consultations from?

Share your company name, company website, email, and the towns or counties you want to review. Phone is optional.

Meeting15-minute Google Meet
HoursMonday through Friday, 10:00 AM to 5:00 PM Eastern
BookingAt least 24 hours ahead and up to 30 days out
CostFree, with no purchase obligation

Submitting the form does not authorize automatic outreach, enrollment, or a purchase.

Request My Free 15-Minute Territory Review

Complete the short intake, then choose an available Google Meet time.

Open the Secure Intake Form